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Brea Diamond Direct Brea Diamond Direct is dedicated to providing to providing our quality merchandise with a level of service that is unparalleled in the industry. In order to ensure your complete satisfaction, we provide you with comprehensive and courteous service before, during, and after your purchase. We are always available to respond to any question you may have and we encourage your feedback, as it helps us to assist you better.
Services
We are diamond brokers and a member of the Rap.net & Polygon global diamond trading platforms that has access to 800,000 diamonds from 80 countries with a value of $5.5 million. You'll find an incredibly broad selection colors, clarities, shapes, and sizes at Brea Diamond Direct. The quality of our merchandise is unquestionable-over 80% of our inventory is G.I.A. certified-and we guarantee you'll find what your looking for.
When it comes to jewelry services few jewelers are as equipped to satisfy your needs like the team at Jewelry Designs. With a comprehensive staff of designers, jewelers, gemologists, and consultants whose life passion is the creation of fine jewelry, you can be certain that your precious possessions are in good hands.
We use state-of-the-art technology as a tool-not an end itself, but a way to bring 21st Century speed and precision to the process of design, prototyping, casting and finishing. Whether you need one piece or thousands. We're proud of our CAD design and instant prototyping technology and our complete manufacturing capabilities.
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Reviews (11)
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Joshua Montano
Jan 12, 2022
This review is well past due. Brea Diamond Direct is a fantastic shop. I've mainly dealt with Joe and Rameez but everyone is so helpful. I've purchased my wife's engagement and wedding rings here as well as some other jewelry. They offer incredible advice, they are very patient, and most of all they genuinely care about making their clients happy. I recommend my own family and friends to shop here and anyone else looking to find high quality and beautiful jewelry.
Clarissa Burquez
Oct 20, 2021
My fiance and I loved our experience at Diamond Direct! Their associate Rameez sealed the deal for us! He is always so welcoming, calm, and has an amazing disposition. He made us feel comfortable throughout the entire process of choosing an engagement ring, and we couldn't be happier with their service! We visit the store every time we're in the area, and we will definitely be making more jewelry purchases here in the future!
Mike Gonzalez
Oct 12, 2021
We bought our engagement ring, and my wedding ring from the same owners 12 years ago. They are simply genuine people and are very experienced, personable and professional. If your looking for a lifelong jeweler this is the place.
Erika K.
Jan 22, 2020
We took my engagement ring to be resized this morning. They asked when we needed it by and expected it to be ready in a few days, but we got a call after just a few hours that it was already finished! It's a family ring, and after cleaning and polishing, it looks brand new and so sparkly. Rameez is so kind and helpful, and he was more eager to have it finished for us than we were. We've also bought jewelry here before, and they are very helpful and don't push you to go above your budget. Thank you so much!
Jacqueline Johnson
Jun 28, 2019
The service CAN NOT be beat, second only to the quality; bought a beautiful diamond and sapphire ring, lost the center stone and was so upset; Joe replaced the stone without question and once again my ring was perfect. This is the place for all things precious.
Paul Mendez
Feb 21, 2018
Joe and Rameez are the best jeweler's I have ever met. I've done my fair share of research and shopping around, so let me save you some time. These guys are the real deal. They are both knowledgeable and courteous, willing to go the extra mile to ensure you have the right ring at the right price. I appreciate the straight forward nature of their business and the affordable pricing of their products.

This is a well run establishment that delivers impeccable customer service and I will be returning for my fiance's matching wedding band, as well as my own. Thank you Joe and Rameez! Remember, if you're in the market for a ring, forget the mall jeweler's with their 80% off blowout sales on low quality diamonds and don't waste your time or money with those other big name outlets; Go straight to Diamond Direct, you won't regret it.
Gunny
Jan 20, 2018
Great selection of rings. We went here to shop for our 20th Anniversary present for my wife. Salesman Rameez assisted us, he was very courteous and helpful and gave us his undivided attention. We were completed satified and will return
Jackie Urlik
May 04, 2017
Quality work, reasonable prices, wonderful service and everyone there knows what they are talking about. No pushy sales people like I've come across in many jewelry stores. Love this place. I had an heirloom diamond reset and couldn't be happier with it. I highly recommend them for whatever your jewelry needs may be.
Michael Figueroa
Dec 22, 2016
Best place to buy jewelry-hands down. Joe and his team are always very friendly and patient. Always on top of their game, always knowledgeable, always trustworthy. I always buy with confidence and the prices are unbeatable. I recommend Joe and the team to everyone who is buying jewelry. He's won my business for life.
Melinda Shirley
May 07, 2015
The prices and quality of the diamonds at Brea Diamond Direct are outstanding and can not be beat! I never feel pressured to buy and in fact Joe will never up sell you, on the contrary he watches my money more than I do! I have been to a lot of jewelry stores in my time. New York city, downtown diamond district. Several jewelry marts and you can not beat the quality and prices at Brea Diamond Direct. When I buy here I feel secure knowing I got a great deal on beautiful jewelry. Would highly recommend.
Bill Bird
Apr 09, 2015
Joe Yetter is an experienced professional and quality guy- could NOT be happier with the service or product- finding a trustworthy jeweler is like finding a trustworthy mechanic- once you do, don't look elsewhere! We won't! Thanks Joe- couldn't be more pleased.