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We specializing in Custom Design Jewelry, in Platinum, 18K and 14K, in yellow and white gold. At Rita's Jewelry, you'll find the largest selection of Engagement, Wedding and Anniversary Diamond rings, earrings, pendants, necklaces, bracelets, color stones (Sapphire, Emerald, Rubby, Tanzanite, Aquamarine, Citrine, Tourmaline.) and also Tahitian Pearls, White and Culture Pearls and much more, at the Best Prices! A diamond's quality depends upon the four "C"s, which are Color, Clarity, Carat Weight and Cut.
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Rita's Jewelry also takes great pride in getting to know its customers and their unique tastes. This allows us to hand-select many of our pieces with specific customer's tastes in mind and enables us to assist our customers in selecting a jewelry wardrobe for their loved ones. These concepts, coupled with our unique collection of beautiful jewelry and watches, are the reason why Rita's Jewelry has been so successful.
We spend a great deal of time, getting to know our customers and their tastes. This allows us to hand-select jewelry with specific customers in mind when we make our jewelry. We offer a complete line of exquisite gold and platinum jewelry, including wedding bands and rings, necklaces, bracelets, earrings, cuff links, broaches and much more.
Rita's Jewelry always brings you the classics in fine jewelry, as well as keeping up to date with the current trends, to present pieces that are truly spectacular. We are proud of the quality of our craftmanship and attention to even the smallest detail. Our goal is that each piece of fine jewelry be a work of art on its own, to inspire and thrill above and beyond expectations.
Diamonds are woman's best friend. We have a Large Selection of Diamonds, of any shape, size and only the best quality at the Best Price! A diamond's quality depends upon the four "C"s, which are Color, Clarity, Carat Weight, Cut. These four categories are considered the universal standards in evaluating the beauty of a diamond.
Reviews (29)
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Crystal Velazquez
May 28, 2022
Highly recommend Rita is so sweet and answered all the handful of questions me and my husband had. On the spot she fixed my husband's necklace. Thank you again
Erica B.
Mar 14, 2022
Went in to get my watch battery changed and a link added. They welcomed me warmly and luckily were free to help me right away. Constantin was very funny and personable and he expertly took care of my ornery watch link. He let me use a credit card even though I didn't quite make the minimum posted and I was out of there in 5 minutes! Definitely will be using Rita's for my jewelry needs and very happy they are in the neighborhood. They also have beautiful pearls that I was glad to be tempted by while I waited.
Lili Quevedo
Jan 07, 2022
I came here last-minute to pick out a promise ring for my boyfriend due to the one I ordered from somewhere else being lost in the mail. He has thin fingers, so I was worried they wouldn't have his size. Thankfully, Rita helped me pick out a stainless steel band that fit him perfectly! I am very happy with my purchase and my boyfriend loves his ring.
Cindy K.
Nov 21, 2021
Made a beautiful pair of diamond earrings for me. Love it so much! The quality is top notch. No pressure and they give great advise on what looks good.
Sarkis Badzhaksizyan
Sep 08, 2021
Rita is the best.they have taken care of me for years.the have done complete cleaning on my 1943 Gruen.my 1923 pocket watch.my 1990 Movado.and more.this is the place to go
Gerri Cass
Aug 18, 2021
Went here for a new watch battery. only worked for a few hours. I was leaving the area so could not go back. This is the only jewelry store my friends use.so I am sure they would have taken care of this for me.
Joy D.
Jun 30, 2021
I went to Rita's on a recommendation of a friend. I was looking for a cross pendant for my adult son's upcoming birthday. I also wanted a few small (family) diamonds embedded into the cross. Rita was extremely kind, helpful and professional in helping me find exactly what I wanted. She offered very good suggestions and design choices which I really appreciated. An My order was ready days earlier than promised and the cross turned out absolutely beautiful!

One might think that shopping at a jewelry store could be somewhat intimidating but Rita's warm personality makes you feel immediately welcome. I highly recommend this business for all your jewelry needs.
Amy K.
Jul 08, 2019
We have been going to Rita's Jewelry for almost 10 years now and we couldn't be happier. Had a poor experience with another jeweler with my wedding ring and ended up having my stone fall out and get lost. Went to Rita's and they searched for just the right stone for me (my stone and color that I like are hard to find). Now my wedding ring is perfect again.

We have bought many different items from them and no matter what they remember our purchases and have always put thought and effort to make us feel like family. I highly recommend them and so glad to know there are honest people out there in the jewelry world.
Chelsea L.
Jul 02, 2019
I was recommended by my neighbor to see them to fix my chain that broke. I've never been to one of these jewelry type stores so I was nervous they'd try to upsale a bunch of stuff but after the gentleman fixed my chain he refused to accept payment. Really good work so they will definitely be my go to for jewelry and watch batteries I can't believe how friendly they were!
Deborah Antenesse DebEliz
May 17, 2019
Rita and Constantine are simply the best around! My husband had my engagement ring custom designed with matching wedding band plus at our one year anniversary he had Rita and Constantine design a second band to complete the set (3 years ago). The workmanship and quality is evident while keeping the costs reasonable. They know their stuff and are excellent at customer service. If you're hunting for somewhere to purchase jewelry, give them a chance. You won't be disappointed.
L. P. Lp
Nov 22, 2018
Rita does amazing work and is very knowledgeable. Rita created custom bands for my wedding rings and I couldn't be happier. Not only did she create beautiful rings but she took the time to explain all the features of my rings. Thank you so much!
David A.
Aug 28, 2018
Rita's Jewelry in Mission Viejo has done and continues to do great work for us including making customized wedding and engagement rings, pendants and earrings. Rita and Constantine are a husband and wife team that own and operate their single shop location on Alicia Parkway near the freeway. They are very friendly, professional, provide great service and high quality workmanship and certified items.

They do great watch work, repairs, and even watch battery replacement while you wait. They also do GIA certified appraisals that are accepted by your insurance company for insuring your jewelry, and they have received the Best of Mission Viejo awards for many years running. No job is too big or too small. Rita and Constantine are very nice people and they live and operate their business in our Lake Forest / Mission Viejo community and have for many years. http://www.ritasjewelry.com/
Lynne S.
Apr 04, 2018
Very, very unhappy. Took an antique platinum ring in to be re-pronged. Went to pick it up and was told, they re-pronged in white gold, WITHOUT MY PERMISSION! they made the decision themselves and never called or asked me at all. The value of the ring has been reduced and I am heart broken. What made it worse was, instead of apologizing for their grave error and what can only be called "unapproved vandalism" of my ring, I was told that they could not fix it with platinum and if they could not, NO ONE COULD!

I still had to pay for the metal butchering! My antique ring is now mixed metal and no longer pure platinum and I was not given an option. I can't take it anywhere else to have the white gold removed as i cant afford to, as I still had to pay them! It was done to my property without my permission. I am angry and unhappy, so be warned, if you take your treasured items there, its going to done their way, and you will NOT be consulted!
Jennie Z.
Jan 02, 2018
Rita's Jewelry is the BEST. My entire family has been coming here for over 15 years. They are so sweet and have such a beautiful eye for jewelry design. We have done many custom pieces with them: my husband and my wedding rings, my wedding necklace, multiple pieces for my mom and sister. We have been truly impressed by their work and will be coming back for many more years. They have fans for life!
Cody W.
Oct 27, 2017
Best place to get jewelry! Rita is the best and she will take care of you. Wonderful place. They do it all, one stop shop
Rolayne O.
Aug 31, 2017
This Jewelry store has been around for a long time and has a very good reputation. They are very helpful and do great repairs. We highly recommend this business!
Henboss Is Beast
May 19, 2017
Rita's Jewelry is my new jeweler! She is honest, helpful and absolutely lovely! Please shop local- please support this Mom-n-pop business!
Claudia A.
Apr 26, 2017
This is the best jewelry store I have ever used and I'm 60. They do superb work, honest and trustworthy, and reasonable prices. Everyone I have recommended to this store are customers for life. I have a clock circa 1900 that didn't work at all. Constantine did his magic and we have been enjoying the beautiful heirloom ever since. He has made custom jewelry for me that came out beautiful too. Rita and Constantine are treasures. Claudia Ayon
Simone K.
Jun 03, 2016
We've been here twice now for insurance appraisals and we have been nothing but completely satisfied. Rita is awesome- careful, friendly, polite, and honest. She made great conversation while looking at all our pieces and explained appraisal amount reasons openly and honestly and let us know what we could due to better secure/fix some of the items without any sense of pushiness at all.

Also honestly telling us the quality of each item and options if we wanted to reset some of our stones in other jewelry options. I couldn't ask for a better local jewelry store! We'll definitely be back for numerous reasons in the future. She is amazing!
Ken W.
Feb 02, 2016
We went in to get an appraisal on some jewelry my mom had promised my daughter before she passed away. They were great, even remembered my mom & dad. I felt very comfortable with them and were confident of their honesty and professionalism. We will certainly be going back to them. Thank you.
Annamaria B.
Jan 20, 2015
My daughter was graduating from high school and I wanted to have a special piece of jewelry designed for her. My mother (her grandmother) also wanted to have an aquamarine stone set into a pendent as a gift for my daughter as well. Rita and Constantine were amazing. They looked at the aquamarine stone that we provided and showed us several unique designs, enhancing the natural shape of the stone.

With their guidance, we also selected an aquamarine ring to be a companion piece to the pendent. Throughout the whole process, both Constantine and Rita were professional, artistic, and who were as excited about the process as we were. The end result was stunning and at a reasonable price! Even when my daughter had to go back twice to have the ring sized, it was done quickly, with friendly service and at no charge! I will definitely use them again for all my special occasion jewelry, as well as jewelry repair.
Andrew H.
Sep 25, 2014
I have been going around to different jewelers in the area and Rita's is ok. They have a pretty limited selection for engagement rings, which is what I was looking for. As far as Rita, she was very helpful. I explained to her I was just beginning the process of buying an engagement ring. She was very helpful with providing me information on what to ask my girlfriend about different settings and diamonds. Although I will most likely not make my purchase here, due to the type of ring I am looking for, Rita was very knowledgable and helpful.
Blanche D.
Oct 23, 2013
I went into Rita's last week because I was in the neighborhood. I had bought a watch for my son's birthday and needed some links taken out. Because my son is only 13 it was an inexpensive watch that I purchased elsewhere. Constatine did not make me feel bad for bringing a cheap watch into his jewlery shop, instead he said I made a great choice for my young son.

He took 4 links out (my son is skinny) lol, only charged me $10 and told me to bring it back in if I needed to add a link or take an extra one out at no charge. He was so sweet and I really appreciate great customer service. I'll come back in here when the time comes to buy my son a better watch :)
Bati P.
Oct 18, 2013
Constantine is awesome! Super service. I always come here first.
Tami D.
Sep 07, 2013
Both my husband and I bought each other's rings here without knowing it until after the exchange! Rita was so helpful while I chose his ring, giving me every possible option to fit his lifestyle. More importantly, she helped my husband design the most amazing ring ever for me using an heirloom diamond. I didn't want anything sticking out, because of my job and activities and the fact that I don't even feel comfortable in jewelry. But I wanted the bling! I wish I could post a picture of it, but it is PERFECT!
M. W.
Feb 04, 2011
Rita and Constantine are the best! My Husband bought my first Engagement Ring from Rita's Jewelry, then I updated my ring a few years later. Constantine did a awesome job on my ring. I take all of my jewelry to them, because I have 100% trust in them and I will not go anywhere else. I even referred a friend of mine who bought his Fiancee's Engagement Ring and 2 Wedding Band's from them and he was so happy.
Edward
Aug 20, 2010
I took my wife's Mikimoto pearls at Rita's Jewelry for re-stringing, and they did excellent job, and the most important, they did the job in premises, and they treat me like they knew me for along time. When I went back to pick-up my wife's pearls, I left my Rolex for service. Since then my Rolex works like new again. I really trust this business. Highly recommended.
Matthew
Aug 20, 2010
We decided to go to Rita's Jewelry, because our friend told us "if you like to make a brand new ring, you HAVE to go to Rita's". And we did, and here we are with a new custom design anniversary ring, made at Rita's Jewelry, by Constantine. Its gorgeous my wife keep saying. She likes that ring more than her wedding ring. Well what can I do. I'm happy that she is very happy, that's all it really matters.
Hlady P.
Feb 15, 2010
Buying jewelry is like buying a new car--you can easily get ripped off and the item starts depreciationing before you get out the door. 1.5 years ago I had a huge mishap with losing my beloved wedding ring in the surf. I was so dang upset and knew that $ was tight and that replacing it was going to be hard let alone upgrading it. I came across Rita's Jewelry, located off Alicia and the 5 several times before--taking in my other jewelry for repairs.

I went into the store feeling defeated--there was no way I could ever afford a custom made piece from these artisans. After speaking at length with the husband and wife owners, they encouraged me to dream big and design something. I did and they said they could do it in the price range that I had given them + a few more bucks, cuz i did dream big.

I could not believe it. They created a treasure that blew me away. My husband and I were so thrilled. Rita and her husband, Constantine took a sad/bad situation and made it better. I would never go anywhere else for jewelry. They are honest, sincere and creative. If you want a unique piece or want something to be made or modified--this is the place to go. Forget about Jared's or some other chain. Go here--you will not be sorry.