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The former front parlors of the historic Victorian Inn now house one of the biggest and most luxurious collections of rare gems and fine jewelry in Northern California. The unique collection of specially designed pieces from around the world displayed in the rich comfort of this landmark building make shopping for fine jewelry an experience to be remembered.
Services
Silva's Fine Jewelry has the expertise to help you select, design, maintain, and repair your fine jewelry. Custom Jewelry Design - Just because the store is located in one of California's most historic towns doesn't mean they're behind the times. Lowell and Jenny have one of the few Computer-Aided Jewelry Design systems in Northern California.
Gold Quartz gemstones with the white body background and the quality which we use in our jewelry is even rarer. It comes only from one mine in the Sierra Nevada Mountains of California. To own one of these creations is to own a piece of natural beauty unsurpassed, and because each is blessed with its own unique pattern of gold in the quartz, each is unique.
As you drive down Ferndale's Main Street, there is one building that immediately captures your attention, the 1890 Russ Building. This impressive Victorian building with Eastlake gingerbread detailing was built by Ira C. Russ and originally housed his bank, a mercantile, and a haberdashery on the ground floor, and commercial offices on the second floor.
Owners Lowell Daniels and Jenny Oaks have moved their highly successful fine jewelry business from the gold country of Sutter Creek where it had flourished for 18 years. On a trip to Humboldt County, they encountered the enchanting village of Ferndale and the historic Victorian Inn. The store is named after Lowell's grandfather, Joseph Rose Silva, born in the Portuguese Azore Islands.
Rather than try to photograph and price each piece of jewelry in Silva's showroom (we have hundreds), we have chosen to use this web site as a means of introducing ourselves to you and allowing you to visualize the types of jewelry and services we offer. We hope this will motivate you to come to Ferndale and visit us (and Ferndale at the same time). We would love to become your personal jeweler!
Reviews (5)
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Bob Campbell
Sep 27, 2018
Saw the Quartz Gold ring on the website and I contacted Lowell Daniels about making a custom ring for my Wife. I explained to Lowell that it was our 45th Wedding Anniversary at the end of June. I told him what I liked about the ring pictured on the website. I indicated that my Wife didn't like channel set round diamonds and ask if the ring could be made with onyx or black coral.

I indicated that he would have talk to their Jeweler to confirm, but was confident that they could. The following day he contacted me indicating they could make the ring using onyx. Lowell took the size information and I ordered the ring over the phone. A couple of weeks later Lowell sent pictures of two different Quartz Gold stones with where the stone would be cut and polished.

I called him and agreed on which of the two stones to cut for my ring. Three weeks from my first phone call I received a gorgeous custom made ring. Two weeks before our anniversary. I highly recommend Silva's Fine Jewelry and Lowell Daniels.
Ellen R.
Aug 08, 2016
DO NOT buy from this store. The owner gladly took my money $1,500 for a garnet and gold ring a year and a half ago and the stone now is dull. They said " I wore out the stone" and all they could do is replace the stone and charge me more money! I had a cheap garnet ring for 20 years and the stone never looked as bad as this one. The owner insists it is my fault because I actually wear the ring. Terrible service.
Carol Newman
Jan 03, 2016
You cannot go wrong with Silva's Fine Jewelry. My treasured wedding ring was repaired to perfection. Lowell and his staff went beyond my expectations from when I first dropped the ring off until I picked it up today. There was a slight delay (several days) which Lowell kept me abreast of. Their price for services was appropriate. Most importantly I have a beautiful ring back and I have no doubt I will treasure it for years! You can trust Silva's Fine Jewelry!
Carol N.
Nov 08, 2015
Silva's Fine Jewelry is fine in every way! I had my treasured antique wedding ring repaired recently by Silva's. The repair was done beautifully, the repair cost was fair and they treated me right! You cannot go wrong with Silva's Fine Jewelry!
Andrea P.
Jan 08, 2011
Silva's Fine Jewelry Very sad Hubby My husband pulled me aside two days before Christmas and informed me that the gift he had purchased me for Christmas was worthless. He was devastated. He had bought it in Feb. and had paid it off by July. He was a bit surprised when he picked it up no paperwork was given on the ring, He always receives paperwork about the Gem for knowledge and insurance purposes.

He was only given a bill of sale just like if you bought a pair of socks. FLAGS went up.so my husband spent the money to have it checked out from our jeweler in New York. The ring bought for $1200.00 + was worthless. The Gem was cracked. One smack of the ring and the gem would crumble. I ask you.what respectable gemologist would sell you a worthless flawed gem?

What made the situation even worse is we are employees of Lowell & Jenny (Owners Silva's Fine Jewelry). My Husband is the GM at the restaurant they own. No fine jewelry for me this Christmas. Was given full refund.