Get Quotes Contact Us Sign In
Call
Whiteflash.com - Jewelry store in Houston Engagement rings, loose diamonds and many other pieces jewelry by Houston jewelry store. Whiteflash - is a full scale producing jeweler in Houston, specializing on premium quality custom jewelry.
Served areas
  • World
Highlights and features
  • Jeweler
  • Houston jewelry
  • Engagement rings
  • Diamonds
  • Jewelers houston
  • Diamond Dealer
  • Diamond jewelry
  • Diamond ring
Associations and certifications
  • BBB Awards for Excellence "Winner of Distinction"
  • ISO 9001:2008: Certified
People
Deborah Wexler
Deborah Wexler
CEO
Deborah Wexler, CEO, began her first firm , Microcomputer Power Inc (MCP), in 1982 with only $5000 in personal savings and built it to a $70 million Company with offices in Houston, St. Louis, Washington DC, and Seattle. In 1989 Ms. Wexler was declared Entrepreneur of the Year by Arthur Young and Inc. Magazine, and MCP was named 148th fastest growing firm in the U.S.A. In 1995 AmeriData/GE Information Technology Solutions (GE-ITS) acquired MCP and Deborah stayed on as an Executive Vice President responsible for the South Texas region until 1998. Under her leadership the division’s annual revenue went from $70 million to $120 million. She operated the most profitable region at GE-ITS by maintaining the lowest personnel turnover rate and the highest pre-tax income. In 2000 Ms. Wexler established Whiteflash to provide top quality diamonds directly to the public on Internet. Her specialties are business development, human resources development, sales and team building. Deborah has a BA in linguistics from Michigan State University and is a graduate of the Falcon Asian Program at Cornell University. She is fluent in Russian, Japanese and Spanish. Last, but not least; she is a mother of six children – three boys and three girls, aged twenty seven to twelve.
Soon after the Hearts & Arrows diamond were introduced in the 1990s she realized it represented a new high-water mark in diamond beauty, and committed herself to its further development. Introduced under the name Whiteflash A Cut Above in 1998, her specially modified diamonds became the first branded Hearts & Arrows diamonds sold exclusively on the Internet in 1999. Today, they have gained global acclaim for excellent visual balance.Whiteflash is a leading authority on the crafting of Hearts & Arrows and gave a presentation on this subject at the first International Diamond Cut Conference in Moscow, Russia, in April 2004.
Reviews (16)
Write a Review
Emily Bresnick
Mar 14, 2022
I was interested in purchasing a small diamond pendant for myself and Becca was there to help me every step of the way. I couldn't decide which setting I wanted, but Becca was patient, prompt, gave great advice and even got me a quote for a non-catalog setting. I ended up ordering a Whiteflash setting that I didn't like as much in person, but I was able to very easily send the pendant back and switch it out for a slightly different setting.

The end result is perfect - the diamond (A Cut Above) sparkles like crazy - and it was a seamless experience all around. Thanks Becca, and I'll be back when I want to upgrade to a larger diamond with the generous upgrade policy!
Lee Anne Lawrence
Mar 01, 2022
I am very happy with the service from Whiteflash. Melissa was exceptional at assisted us with picking out the perfect diamonds for my martini earrings. I received them in a timely fashion. My experience has been very joyful as I am so very happy with my earrings.
Natasha Rodriguez
Feb 28, 2022
My fiancee and I have independently had an excellent experience with Whiteflash. He initially purchased my engagement ring and diamond from them a couple years ago and, while a little daunting to do this online, stated it was an overall easy and effortless pocess. Some months prior, I decided to change my engagement ring setting and, while there were some issues along the way, Michelle Adams was the best to work with.

She is patient, professional, quick to respond, and clearly competent at her job. Every interaction I had with diferent Whiteflash staff was honestly great. I highly recommend this company.
Tony Wu
Feb 08, 2022
The entire Whiteflash team was outstanding! Responsive and professional during my engagement ring buying process/ordeal. I did a lot of research, but nothing beats seeing a ring in person which means buying online can be tricky. Luckily, the sales rep Becca Eastman was knowledgeable, and extremely patient and understanding as I decided what I really wanted as a first time diamond buyer. As a result, my fiancee and I were thrilled with the final product. It sparkles like crazy. The certificate and box it comes in are beautiful as well.
Ron Dial
Feb 06, 2022
My wife Sue and I purchased a 7 carat 3-prong diamond tennis bracelet from Whiteflash. This was our third purchase and another great experience. Brittany was really prompt in responding to our inquiries and in providing additional information. Vera kept us informed every step of the way and went out of her way to make sure we were happy. The bracelet arrived in perfect condition. It is well made and simply breathtaking! We couldn't be happier with the end result and we highly recommend Whiteflash.
Dan Rola
Jan 29, 2022
My experience with Whiteflash was excellent from start to finish. First of all I found myself needing my ring order rushed by about 3 business days. Their Diamond Consultant Michelle Adams reached out to me and was amazing to deal with every step of the way. She handled my request to rush the order internally and confirmed the ring could be rushed with rushed overnight shipping and no extra charge.

As for the product, it is beyond expectations. The cut above Whiteflash diamonds are worth every penny and the sparkle is amazing in every light. I was hesitant to making such a life changing purchase online but Michelle's assurance was enough for me and the ring arrived on time and was shipped securely. You will not find a better cut of diamond anywhere else. Thanks Dan
Terrance Young
Jan 27, 2022
Melissa was a delight to work with from the beginning. She responded promptly to my emails, made sure that I had confirmed everything, and was warm and polite in her correspondence. The Whiteflash website (honestly, could be a little prettier but that's nitpicking) was easy to use- I especially liked the filters for quality and pricepoint. Made this novice ring buyer's experience as smooth as possible.

I live overseas so the free and quick shipping was appreciated. As I've already explained to Melissa, it will be even more useful to let the customer know that FedEx has online options for choosing pickup or home delivery. But otherwise, very smooth. Finally, my fiancee and now wife is happy and that's what counts. I'll definitely be looking at Whiteflash as an option in the future.
Jonathan Kobrin
Jan 27, 2022
We are incredibly impressed with their ACA or "A Cut Above" diamond. The diamond has exceeding my expectations after spending months and months learning about diamonds. I would highly recommend the ACA series.
Ray Boaz
Jan 17, 2022
Purchased a pair of diamond stud earrings for my wife and the entire experience with Whiteflash was a pleasure. First the earrings were beautiful. Second my "consultant" Becca was extremely helpful. She gave me solid advice, suggested diamonds that met my 4c's selections and provided timely feedback to my questions. She made an online experience feel much more like an in-person shopping collaboration to find the perfect pair of earrings. I recommend them and will shop with the again in the future.
Arun Srivastava
Jan 14, 2022
Excellent and smooth purchase from start to end. Michelle had helped me confirm the availability of the diamond I was looking for and quickly facilitate the entire process if I had any questions. Communication was excellent and the shipping process was quick. As for the diamond, the price, cut, and clarity were excellent for the price and I was satisfied with the purchase. Thank you to WhiteFlash
Alex Grace
Jan 11, 2022
When looking to purchase an engagement ring I did thorough research and two things set WhiteFlash apart from the competition; 1) their large selection of wonderfully cut diamonds with in-depth details and imagery so that you can make an informed decision; and 2) the customer service received from Becca was excellent and exactly what you would expect when making a sizeable purchase; she was very responsive, answered all my questions, made good suggestions and overall, made the buying experience smooth and charming.

The diamond itself is breathtaking, catches all the light and the setting frames it perfectly - it is everything myself (and my fiancee) hoped it would be! Without doubt, I will use WhiteFlash and Becca for our wedding bands and future jewellery needs!
Brandon
Dec 24, 2021
I got my engagement ring with the great help and service of Becca who helped guide me through the entire process. I'm an out of state customer and I found the digital / online experience to trump every other interaction i've had with brick & mortar jewelers around me in CA - she got back with any close up picture and video requests promptly which was a huge help. The beautiful diamond also helps. Thank you to Whiteflash, Becca, and the rest of the finance/accounting team who made it a seamless process!
Beverly Li
Dec 19, 2021
I had a great experience with the Whiteflash team. I ordered a pendant and they were quick and helpful regarding any questions I had. They also kept consistent communication with me and provided updates throughout the entire process which I appreciated a lot. Overall, I'm happy with the purchase. The pendant turned out great and the diamond sparkles well!
Laura Zaiss
Nov 25, 2021
Becca Eastman assisted my fiance through the entire engagement ring process and she was extremely helpful and patient. The website is very user friendly and we were able to find my dream diamond and band! She also helped work with us on customizing my ring to be a 6 prong Verragio Renaissance! We felt at-ease during the entire process. I would recommend them for anyone who wants excellent service as well as products that are just as stellar. Thank you again for helping make my ring everything I dreamed about!
Anthony Biggs
Nov 18, 2019
Incredible service and stunning quality. Could not be more happy
Bob DeMonbrun
Aug 14, 2018
What a wonderful experience. I bought earrings for my wife that are simply the best. Besides the beautiful earrings, the customer service is superb. live in Orlando. Whiteflash is based in Texas. I never felt any disconnect. Constant communication. Their staff is their to help. They do not try to up sale. They really want to help you pick the perfect piece for you. Thanks to Becca and all of their staff for helping me pick the most beautiful earrings my wife has ever owned.