Business Details
50+ Years
experience
Your Trusted Jewelry Store in Sturgeon Bay Since 1910
Draeb Jewelers has served Door County as a trusted jeweler and watchmaker for over a century. Established in 1910 by George A. Draeb, the business has remained family-owned and operated through four generations. Our expertise spans custom jewelry design, precision repairs, and certified appraisals, with a commitment to quality in every gemstone and diamond we select. We prioritize personalized service, offering wish lists, gift wrapping, and state-of-the-art engraving to meet individual client needs.Our team includes trained repair specialists and a certified watchmaker, ensuring durability and craftsmanship in every project. With a legacy rooted in tradition yet embracing modern techniques, we continue to uphold our reputation as a community cornerstone for fine jewelry and exceptional customer care.
Services
Appraisals
Jewelry Repair
Custom Design
Pearl Restringing
Engraving
Details
- Year established: 1910
Highlights and features
- We have 108 years of family-owned experience in jewelry craftsmanship.
- Our team includes a certified watchmaker and Graduate Gemologist.
- We offer personalized custom design services with attention to detail.
- We provide certified appraisals for insurance and estate purposes.
- Our repair specialists handle all types of jewelry with precision.
Associations and certifications
- N.E.W. Gemological Services
What people say
Trusted expertise
Generations of experience
Personalized service
Quality craftsmanship
Reliable appraisals
Services
Appraisals
We provide certified written appraisals through N.E.W. Gemological Services for insurance, estate, or fair market value purposes. Our experts assess diamonds, gemstones, and jewelry with precision. Clients receive detailed documentation to ensure accurate valuation and peace of mind.
Jewelry Repair
Our trained specialists handle all jewelry repairs, including rings, chains, and stone settings. We restore damaged pieces to their original condition using advanced techniques. Repairs are completed on-site for convenience and quality control.
Custom Design
We collaborate with clients to create custom jewelry tailored to their preferences. From concept to completion, our team ensures durability and aesthetic appeal. Clients receive one-of-a-kind pieces reflecting their unique style and vision.
Pearl Restringing
We offer pearl and bead restringing in various styles, using high-quality materials for longevity. Each piece is cleaned before restringing to enhance its appearance. Clients choose from multiple options to suit their needs and preferences.
Engraving
Our state-of-the-art engraving service personalizes jewelry with names, dates, or messages. We support 64 fonts and can engrave on diverse surfaces. This service adds a unique, sentimental touch to any piece.
People
George A. Draeb
Founder
Founded Draeb Jewelers in 1910, establishing a legacy of quality and trust in Door County's jewelry industry.
J. William Draeb
Co-Owner
Joined the business in 1948, continuing the family tradition of excellence in jewelry craftsmanship and customer service.
George W. Draeb
Certified Watchmaker
Became the third generation in 1975, bringing expertise in watch repair and jewelry restoration to the team.
William G. Draeb
Graduate Gemologist
Joined in 2004 as the fourth generation, specializing in gemology and expanding the store's appraisal services.
Questions
What services does Draeb Jewelers offer?
We provide appraisals, jewelry repair, custom design, pearl restringing, engraving, and wish list services.
How long has Draeb Jewelers been in business?
We have served Door County since 1910, spanning four generations of family ownership.
Do you offer custom jewelry design?
Yes, we collaborate with clients to create custom pieces tailored to their preferences and style.
Are your appraisals certified?
Yes, our appraisals are conducted by N.E.W. Gemological Services for accurate valuation.
What payment methods do you accept?
We accept major credit cards and offer financing options for qualified purchases.
Can you repair heirloom jewelry?
Yes, our specialists restore vintage and heirloom pieces to preserve their beauty and integrity.
Reviews (7)
Daniel Blazer
Nov 30, 2021
Report
Draeb Jewelers is committed to life-long relationships. Bill Draeb has been my go-to consultant for my engagement/wedding, child birthstone and anniversary gifts. Wonderful client service. Always a pleasant experience.
Hota- -P.
May 01, 2021
Report
Have been a customer for years and it's nice to be treated like family and not just another clueless guy shopping for his wife! My records are on file so not only do I not double buy items, but Bill and George can suggest pieces that compliment what I have already purchased! Easy peasy, thanks Draeb's Jewelers!
Jay Rich
Dec 31, 2020
Report
George and staff came highly recommended. I was in Sturgeon Bay when my Rolex stopped working. Draeb Jewelers was able to fixed it in a few days before leaving for home in NC. Much better experience than I have had with my local jewelers back home. Thank you so MUCH!
Karl Wise
Dec 26, 2020
Report
Bill Draeb, certified gemologist, is excellent to work with - informative and absolutely helpful in designing and creating my wife's 50th anniversary ring. He delivered it on time and budget. Completely positive experience. Highly recommended.
Kay Wenzel
Dec 08, 2020
Report
I "hired" Draeb Jewelers for estate jewelry appraisal and or liquidation. They were professional, accomodating and friendly. The work was also done with incredible efficiency and in a cost effective manner. I will continue to bring my future business to them!
Matt Bruce
Nov 30, 2020
Report
Told me I couldn't get the titanium blue angels citizen watch. Went to another jewelry store they ordered it with no problem from citizen Guess they loss a sale. And now I also purchased my wedding ring and my girlfriends elsewhere. She should have tried harder.
Brad Bass
Aug 23, 2020
Report
The watch servicings and engravings that I've had completed at Draeb Jewelers has always been done with precision, affordability, and in a timely manner. Top notch professionals over there!
