Since 1957, Underwoods has been passionately committed to quality and value. Named the "Coolest Store in America" by the jewelry industry, Underwoods' dedication to craftsmanship and design excellence creates timeless jewelry that will be treasured, passed down, and loved by generations to come. Their dedication to craftsmanship and design excellence creates timeless jewelry that will be treasured, passed down, and loved by generations to come. Choose from Underwoods' stunning selection that sparkles above the rest.
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Our History
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Bill Underwood selected by Smithsonian Institute as one of 33 jewelers in America to create a special jewelry piece for the Smithsonian Collection. Bill Underwood one of first 29 jewelers in America to earn Certified Gemologist Appraiser (CGA) title, industry's most advanced title. Bill Underwood makes special presentation to William R. Chaney, chairman of Tiffany & Co. at special "Breakfast at Tiffany's" event in New York.
Wishlist
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Dear Customer: if you are creating a wishlist that you would like to share with Underwoods (for yourself or your partner to see) you will need to first Register an Account on our website. After your free account is created, and you are logged in, you can add as many items to your wishlist and we'll have a record of it for when you and/or your partner visit our store.
Careers
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If you think there's a place for you with the best jeweler in Arkansas, we'd like to meet you. We're looking for people with a passion for fine jewelry and a flair for building relationships. This is a great job. No night or Sunday work, and you will be working with beautiful merchandise and pleasant customers who are shopping for the happiest occasions of their lives.
Custom Process
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The Underwood's Custom Design Department designs and creates jewelry pieces that flatter your features as well as save you money because they are not going through the several middlemen that other jewelers must use. We have a full time professional designer on staff to help you create a personalized design.
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