Business Details
Luxury Jewelry & Watches in Orlando
Tharoo & Co & Co is the premier family-owned jewelry boutique in Central Florida, established to provide exceptional quality merchandise and service to both domestic and international clientele. Located in Orlando's tourist district at Pointe Orlando Plaza, our 6,400-square-foot store offers an extensive selection of luxury watches, fine jewelry, and eyewear from renowned designers. With decades of combined experience in the watch and jewelry industries, our team has cultivated a reputation for excellence through personalized service, expert craftsmanship, and community engagement.We specialize in custom design, in-house repairs, and appraisals while maintaining strong relationships with international suppliers to ensure competitive pricing. Our commitment to customer satisfaction is demonstrated through our flexible layaway programs, in-house financing options, and dedication to resolving any post-purchase concerns promptly.
Services
Repairs
Appraisals
Layaway
Custom Design
In-House Financing
Highlights and features
- Family-owned boutique with decades of industry experience
- Extensive selection of luxury watches and designer jewelry
- Expert in-house repair and appraisal services available
- Custom design capabilities for personalized pieces
- Community-involved business with international client relationships
What people say
Excellent customer service
Knowledgeable staff
Fair prices
Personalized attention
Prompt repairs
Services
Repairs
Our skilled craftsmen provide comprehensive repair services for watches and jewelry, including sizing, prong replacement, clasp repairs, and stone matching. We handle delicate components like earrings, pendants, and watch mechanisms with precision. Our in-house capabilities ensure quick turnaround times for common repairs while maintaining the integrity of your valuable pieces.
Appraisals
We offer professional appraisal services for diamonds, gemstones, and luxury watches with detailed documentation for insurance purposes. Our experts evaluate GIA-certified diamonds, colored gemstones, and premium timepieces using industry-standard grading systems. Bring existing certificates for cross-referencing to ensure accurate valuation assessments.
Custom Design
Transform your vision into reality with our custom design service for rings, bracelets, and unique jewelry pieces. Our experienced designers collaborate closely to create one-of-a-kind items tailored to your specifications. From concept sketches to final production, we guide you through the creation process using quality materials and expert craftsmanship.
In-House Financing
Access flexible financing options for qualified purchases over $500 with our 90-day same-as-cash program. We offer charge accounts with approval based on credit history and employment verification. This service enables customers to acquire high-value items while managing payments according to their financial circumstances.
Layaway
Our layaway program allows 6-month terms with 20% initial deposit and monthly installments. Regular payments maintain active status while missed payments after 40 days result in cancellation. This option provides budget-friendly access to premium jewelry without immediate full payment requirements.
People
A. Rehman Tharoo
Founder & Chairman
Industry pioneer with 20 years of experience, established successful stores at Church Street Station. Developed international clientele through export business expertise and strategic retail expansion.
Abdullah Tharoo
President
GIA-certified diamond expert and marketing graduate from Louisiana Tech. Expanded business through targeted marketing initiatives and community fundraising efforts while managing store operations.
Questions
What types of jewelry repairs do you offer?
We handle sizing, prong replacement, clasp repairs, stone matching, and watch battery replacements in-house.
Do you provide international shipping options?
Yes, we ship internationally with expedited delivery options available for urgent requests.
Can you create custom jewelry designs?
Our custom design service transforms your concepts into unique pieces with expert craftsmanship.
What payment options are available?
We offer layaway plans, in-house financing, and accept major credit cards for purchases.
Do you buy gold or used jewelry?
Yes, we provide gold buying services with fair market value assessments for precious metals.
Are your diamonds certified?
We carry both certified diamonds (GIA/AGS/EGL) and non-certified stones with quality guarantees.
Videos
Reviews (6)
Beth Briner
Jun 17, 2022
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I called Tharoo after keeping my eye on a Tag watch for over 6 months. I decided it was time, get it, time. lol! Anyway- Abdul was kind enough to facetime and show me the features and of the Aquaracer and even sized up my wrist from just eyeballing it. Wella! 24 hours later my watch was at my door in Atlanta. I am very grateful for his exceptional service!
Emmanuel Castro
Jun 12, 2022
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Had a wonderful experience here, looked for a solid gold chain and Abdul was able to work with me on a solid price for a beautiful 24 inch chain, highly recommended great people
Edward Limoges
May 11, 2022
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Mr Tharoo and his team are genuinely wonderful folks. I came in on a whim and they guided me through a high end watch selection and followed up a number of weeks later to ensure I was still happy with my purchase. I will be visiting again the next time I am in Orlando.
Leanne Russlee Hyde-Jones
Apr 19, 2022
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We went in to look for a new Ring, the staff were truly amazing. The owner was very friendly and helpful. He gave our Daughter a ring and our son a baseball cap. We explained that we were leaving soon and they had the new Ring made to measure overnight. Excellent service
Darrin Carroll
Feb 07, 2022
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When we go to Orlando we always make a point of visiting Tharoo&Co. We have made several purchases over the years. Abdul has always looked after us and his knowledge of the jewellery business ensures you get a great price for top quality goods. Can't recommend highly enough
Tristan Henderson-Hurst
Jan 16, 2022
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Amazing experience from Abdul and Claudia. Walked me through the whole process of buying my engagement ring. Thank you both very much for sharing this experience and knowledge with me. She loved the ring!