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Your Trusted Jewelry Destination in West Boylston
Pucci's Jewelers has been a trusted name in fine jewelry since its founding in the early 1970s by Bob Pucci. Originally established in Worcester, Massachusetts, the business expanded to its current West Boylston location in 1991 under new ownership, maintaining its commitment to quality and customer service. Today, managed by Nancy Trottier and supported by the Hannoush family, the store offers a comprehensive selection of engagement rings, wedding bands, diamond jewelry, and custom design services. Our team of seasoned professionals provides expert jewelry repair, appraisals, and rhodium plating, ensuring every piece retains its beauty and value. With over five decades of combined experience, we prioritize personalized service, helping clients celebrate life's milestones with timeless jewelry.

Our on-site master jeweler and innovative repair solutions, including pearl restringing and ring sizing, demonstrate our dedication to craftsmanship. We serve communities across Central Massachusetts, combining tradition with modern design to meet evolving customer needs. Our reputation for integrity and excellence has made us a regional destination for both new and heirloom jewelry. We guarantee unmatched care and service, ensuring every customer feels confident in their purchase and satisfied with their experience. This legacy of trust continues to define our approach as we look forward to serving future generations.
Services
Jewelry Repair Custom Design Appraisals Diamond Grading Rhodium Plating Ring Sizing Pearl Restringing Watch Repair Estate Jewelry Bridal Jewelry
Highlights and features
  • We offer 50+ years of combined jewelry expertise and local market knowledge
  • Our on-site master jeweler provides same-store repair services weekly
  • Custom design process lets you create personalized, one-of-a-kind pieces
  • We maintain the largest regional selection of certified engagement diamonds
  • Our team includes GIA-trained professionals for accurate appraisals
What people say
Unmatched service Perfect fit Expert craftsmanship Personalized attention Beautiful selection
Services
Jewelry Repair
Our expert jewelers handle all types of jewelry repairs, from simple ring sizing to complex prong replacement. We offer pearl restringing, soldering, and rhodium plating to restore your pieces' original brilliance. With on-site services available weekly, your valuable items never leave our store.
Custom Design
Create unique jewelry tailored to your vision through our custom design process. Bring magazine clippings, sketches, or heirloom stones to craft one-of-a-kind pieces. Our designers work with you from concept to completion, ensuring perfect execution of your personal style.
Appraisals
Receive accurate jewelry appraisals for insurance, estate, or personal purposes. Our GIA-trained professionals assess diamonds, gemstones, and precious metals using industry-standard evaluation methods. Documentation includes detailed descriptions and current market values.
Diamond Grading
Our experts analyze diamonds using advanced equipment to determine cut, color, clarity, and carat weight. We provide certification services for loose stones and mounted jewelry, ensuring proper valuation and authenticity verification for your investment pieces.
Watch Repair
Maintain your luxury watches with our professional repair services. We handle battery replacements, movement repairs, and band adjustments for major brands. Our technicians use specialized tools to ensure precision timing and water resistance restoration.
People
Nancy Trottier
Store Manager
With over 35 years of experience at Pucci's Jewelers, Nancy provides expert guidance in jewelry selection and custom design. Her deep product knowledge ensures clients receive accurate information about diamonds, gemstones, and precious metals.
George Hannoush
Owner
As family patriarch and current owner, George preserves Pucci's Jewelers legacy while ensuring modern business practices. He oversees operations with his sons, maintaining the store's reputation for quality and customer satisfaction.
Questions
Do you offer custom jewelry design services?
Yes, our custom design service lets you create unique pieces using your ideas, heirloom stones, or magazine inspirations. Our designers work with you from concept to completion.
Can you repair vintage or heirloom jewelry?
Our master jeweler specializes in restoring antique and heirloom pieces while preserving their original character and integrity during repairs.
Do you provide jewelry appraisals?
Yes, we offer professional appraisal services for insurance, estate, or personal purposes with documentation from our GIA-trained professionals.
What types of jewelry do you carry?
We feature engagement rings, wedding bands, diamond jewelry, gemstone pieces, fashion jewelry, and luxury watches from top designers.
How long does jewelry repair take?
Most repairs are completed within 1-2 weeks, with minor adjustments often finished while you wait during our on-site jeweler's weekly visits.
Do you buy used jewelry?
We evaluate pre-owned jewelry for potential store credit, though our primary focus remains on sales, repairs, and custom design services.
Reviews (5)
Liz Rettig
Mar 17, 2022 Report
I came in with a ring that belonged to my mother the ring is 80 years old It was missing a piece of gold but Nancy came up with a solution and I'm now able to wear it She is wonderful and highly recommend Pucci's for all your jewelry needs Always shop local
Ben Welch
Apr 02, 2021 Report
A wonderful family owed small business. They are honest, knowledgeable and have beautiful jewelry. I purchased my wife's engagement ring and wedding band here, as well as several other pieces. She constantly receives compliments on the beauty and quality. Mike and Paula take the time to truly understand what you are looking for and work with you to find that perfect piece of jewelry. It's rare to find businesses of this high standard and quality anymore. There's no where else I would go.
Julianne Cottingham
Jan 11, 2021 Report
My fiance and I went to Pucci's to look at wedding bands, we worked with Nancy who was AMAZING and so friendly. She really took her time with us, explained everything clearly, showed us our options while educating us during the entire process. I highly recommend Pucci's. Our rings are beautiful and the whole experience was very pleasant.
Angela Pritula
Oct 29, 2020 Report
What can I say. I hope I can express how pleased I am with the service that Pucci's jewelry store provides. My boyfriend has been getting my jewelry presents at the store since we started dating in 2017 helping him to choose some very unique and beautiful pieces. The best experience has been the service Nancy provided regarding the choice of my engagement ring and wedding band. Taking into consideration my unique position being disabled she went above and beyond my expectations to create the best experience. This is a small family owned business that provides such a friendly and personal service offering Beautiful jewelry.
Eric Vain
Apr 29, 2020 Report
Simply the best! They have an amazing selection of engagement rings and gifts for any anniversary. The staff are knowledgeable and so helpful to find something perfect within a budget! My go to place for my wife!