Business Details
42 Years
experience
Your Trusted Jewelry Design and Repair Experts in Farmington
Franklin Jewelers has been serving the Farmington community since 1984, founded by Geno Avenoso, a skilled goldsmith with expertise in Italian and Spanish languages. Our commitment to quality craftsmanship and personalized service has made us a trusted name in jewelry design, repair, and appraisal. With over 70 combined years of experience, our team creates custom engagement rings and one-of-a-kind pieces while maintaining traditional techniques. We offer comprehensive services including jewelry repair, watch maintenance, insurance appraisals, and precious metal buyback.Our dedication to community involvement and customer satisfaction has fostered lasting relationships with clients across three decades. We pride ourselves on providing transparent pricing, expert consultation, and exceptional attention to detail for every customer interaction. Our on-site master designer works directly with clients to transform ideas into timeless jewelry pieces that reflect individual stories and preferences.
Services
Jewelry Design
Jewelry Repair
Appraisals
Buy Gold/Diamonds
Watch Repair
Details
- Year established: 1984
Highlights and features
- 70+ combined years of jewelry expertise with on-site master designers
- Custom engagement ring creation with personalized consultation
- Top market prices for unwanted gold and diamond collections
- Free jewelry cleaning and no-obligation repair estimates
- Community-focused business with decades of local presence
What people say
Exceptional craftsmanship
Fair pricing
Personalized service
Expert appraisals
Beautiful custom designs
Services
Jewelry Design
We create bespoke jewelry pieces tailored to your preferences. Our master designers collaborate with clients to transform ideas into unique, wearable art using gold, platinum, and silver. Each creation combines technical precision with artistic vision to produce timeless pieces that reflect personal stories and milestones.
Jewelry Repair
Our expert technicians handle all jewelry repair needs, from simple resizing to complex restorations. We work with platinum, white/yellow/rose gold, and silver to fix broken chains, replace missing stones, and restore heirloom pieces. Free estimates ensure transparency before any work begins.
Appraisals
We provide detailed jewelry appraisals for insurance, estate planning, or personal knowledge. Our experts evaluate gemstones, metals, and craftsmanship to determine accurate valuations. Each appraisal includes historical context and market analysis for both modern and antique pieces.
Precious Metal Buying
We offer competitive prices for unwanted gold, diamonds, platinum, and silver items. Our confidential evaluation process considers purity, weight, and market value to ensure fair compensation. We accept items in any condition, from broken jewelry to loose stones.
Watch Repair
Our skilled watchmakers service both modern and vintage timepieces. We replace batteries, repair movements, and restore antique watches to working condition. Regular maintenance ensures accurate timekeeping and extends the lifespan of luxury and heirloom watches.
People
Geno Avenoso
Owner & Goldsmith
Founder of Franklin Jewelers with 35+ years in the industry. Master goldsmith fluent in Italian and Spanish, dedicated to personalized service. Recognized in Who's Who and The Goldsmith Publication for retail contributions.
Questions
What jewelry design services do you offer?
We create custom engagement rings and personalized jewelry using gold, platinum, and silver. Our designers collaborate with clients to transform ideas into unique pieces.
Do you provide jewelry repair estimates?
Yes, we offer free jewelry repair estimates with no obligation before starting any work.
What payment methods do you accept?
We accept cash and major credit cards for all jewelry purchases and services.
How do you determine gold prices?
We evaluate gold purity, weight, and current market value to provide competitive pricing for unwanted jewelry.
Are appraisals available for antique jewelry?
Yes, our experts provide detailed appraisals for both modern and antique pieces, including historical context and valuation analysis.
What watch repair services do you offer?
We service all watch types, including battery replacement, movement repair, and antique timepiece restoration to ensure accurate timekeeping.
Reviews (4)
Jammy Davies
Dec 21, 2021
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I just called to ask a question about a service and I said, Hello my name is Jammy how are you? She said hello, I repeated my sentence. She said what is this about? I said I am calling to ask a question and I was trying to be polite and show good manners. She said can you get to the point? I was shocked, I said thank you-Goodbye. I thought that to be unprofessional. Won't do business.
Heidi Paulette
Mar 24, 2021
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Brought my engagement ring in for a bent post on my center stone. They had it fixed and cleaned before we could return from running a few errands! Same day service on something that some places send out for! Very happy with their costumer service!
Hugh H.
May 12, 2019
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Stopped in for a birthday gift recently and they were very friendly and gave me a lovely gift for a great price. Highly recommend this place, been around over 30 years they mentioned. Support good, local, small business:
Joshua Popie
Dec 15, 2018
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Great selection. Phenomenal customer service and interactions. Comfortable environment, great overall business. Highly recommend.
